Principles of User Experience Design

Empathy + Research Empathy, according to Merriam-Webster, is “the action of understanding, being aware of, being sensitive to, and vicariously experiencing the feelings, thoughts, and experiences of...

The Assignment When tasked with analyzing two sites for their instant feeling, everyday usability, and lasting impressions, I chose Heart.org and WebMD.com. While both sites provide health information,...

The Psychology of UX Design In chapter 1 of The Design of Everyday Things, Don Norman (2013) explains 5 fundamental psychological concepts of user experience (UX) design:  affordances, signifiers, mapping,...